Homeowners
Home insurance leads from homeowners actively shopping.
Homeowners comparing coverage on their residence — new purchases, renewal shock, and carrier switches — verified and routed to a single agent in real time.
This line opens soon — get first access
Homeowners don't casually browse insurance — they shop when something forces the issue: a home purchase closing, a renewal that jumped 30%, or a carrier pulling out of their state. That urgency is what makes a fresh home insurance lead valuable, and what makes one that three agencies have already quoted nearly worthless.
Slate's home line is opening on the same system that runs our live life lines: leads generated on funnels we own, every phone OTP-verified, every record delivered to exactly one agent with TrustedForm consent documentation attached. Home isn't live yet — join the waitlist below and you'll be first in the routing queue when it opens. For P&C producers, these households are also natural bundle conversations alongside auto.
Who's on these leads
- Homeowners facing renewal increases and actively comparing carriers
- New-purchase buyers who need a policy in place before closing
- Households whose carrier exited their market or non-renewed
- Every record OTP phone-verified with a logged consent trail
Urgency built in
Closings and renewals run on deadlines. These prospects need a quote now — not a nurture sequence.
One agency quoting
You're the only agency on the phone — not the third bid in a race to the bottom on premium.
Bundle-ready prospects
Home shoppers are the front door to the household. When home and auto are both live, run them side by side and quote the bundle.
The same Slate standard
OTP verification, TrustedForm consent, real-time API delivery, and portal tracking — identical to our life and health lines.
From signup to your first lead in one sitting.
No sales call. No onboarding week. The whole thing is self-serve.
Create your account
Two minutes: your name, your NPN, your licensed states, and how many leads a day you want. That's the whole setup.
Fund your wallet
One flat amount of lead credit. It draws down as leads arrive — no subscription, no per-seat fee, no contract to sign.
Leads route to you in real time
The moment a prospect verifies on our funnels, the lead is yours — in the portal, on your phone, typically starting within 24 hours.
You call while they still remember clicking
Fresh intent with your name on it. Work the lead, track the outcome, and watch which sources actually write business.
Home Insurance Leads: common questions
Are these home insurance leads shared?
Fresh home leads route to one buyer in real time and remain exclusive to that account for 45 days. Non-converted records may later enter the aged marketplace sequentially, but they are never sold to multiple agencies at the same time.
What kind of homeowners are on these leads?
Primarily renewal shoppers reacting to premium increases, new-purchase buyers on a closing timeline, and households replacing a carrier that left their market.
Can I get home and auto leads together?
That's the plan — home and auto are designed to run side by side so you can quote the bundle. Both lines are pre-launch today; joining either waitlist gets you notified the moment they open.
How are the leads verified and documented?
Every lead clears OTP phone verification and TrustedForm consent capture before delivery, with consent language and timestamps logged and retained.
Do you cover my state?
Campaigns are targeted to the states you write. Tell us your licensed states and capacity, and delivery routes accordingly.
Other public lead types
Go on. Blame the leads.
Create your account, fund your wallet, and start calling people who actually asked to hear from you — typically inside 24 hours. No sales call, no contract. And if it still doesn't close, at least now it really is the leads' fault.